Embrace You| A Masterclass with Jessica Creighton

I naturally have an optimistic, hopeful and ambitious perspective on life; an outlook that has driven me to want to connect, learn and share with others. Naturally when beginning my blog I knew that I wanted Natalia Talks About to be a space that encompassed this, by sharing my “thoughts on daily life” as a woman in her 20’s. Over the last year, I’ve been focusing a lot of my attention on consistency, seizing the present moment and more recently the importance of self-acceptance. This is a lesson that perhaps most of us may have struggled with since our teen years. I’ve recently found myself drawn to podcasts, blog posts, YouTube videos and discussions all focused on how each person’s journey has led them to a similar destination to self-acceptance and positivity. Whether it’s mantras, affirmations, goal-setting, being authentic or simply being unapologetically you, it’s pretty clear that we all know that there are ways to get there, but truly recognizing that we are enough can be a lot easier said than done, right? However that is not to say that it’s not worth it. What’s more, is that you will definitely reap the rewards you deserve in more ways than one when you recognize that your uniqueness is actually your biggest asset.

“Be yourself; everyone else is already taken” Oscar Wilde

I was fortunate enough to attend a masterclass with Jessica Creighton, who candidly spoke about how she “shouldn’t” be at the level of success she is now – statistically speaking that is. Jessica opened up about her background and how despite the odds of being a woman of colour from a single-parent home, growing up in a relatively poor council estate in London. Jessica has now gone on to become a successful broadcaster at Sky Sports News, but interestingly this wasn’t always her number one dream. Growing up,she was a ta lented footballer, a skill evident by her earning a scholarship at Charlton Football Club. Yet at the age of 16 she found herself at a crossroads, where she was forced to choose between cultivating her football talent further, or pursuing higher education in preparation for a potential university degree. After much careful consideration Jessica chose to pursue further study as women’s football unfortunately did not provide a decent or sustainable living wage at the time. Instead, Jessica was determined to use her strengths in academia, in particular writing, to gain a career in broadcast journalism. With unrelenting effort, consistency, confidence and belief in herself, she has since gone on to hold a career in presenting over the last 9 years. Her passion, knowledge and love for sport also remains ingrained within her and is a testament to her success and credibility as a presenter. Throughout the talk Jessica shared some valuable tips that we each can apply in our daily lives to help to achieve our wider goals and career development.

1. Bring something to the table

Whilst trying to build relationships and find opportunities, Jessica would network and go for coffee’s with colleagues, bosses and peers. However her approach in getting them to actually accept her invite was reliant on her standing out over numerous other keen and equally talented peers. Jessica emphasized the importance of you being clear on what you can bring to the table, and to share that with others, this will assist you to build your network. So the next time you ask that Exec if they want to meet you for a coffee, don’t be afraid to write in the email what your big idea is and what you can do for them too. This will highlight that you are enthusiastic, driven and can bring something to the table.

2. Be prepared to be told no

No is perhaps one of the hardest words in the English dictionary to hear. Jessica was repeatedly told this before she was able to even get her foot through the door, and continued to do so whilst managing to break into the industry. Jessica emphasized the importance of being able to take criticism in numerous forms whilst remembering to remain motivated and similarly not saying no yourself to the smaller tasks that come your way. You never know where opportunities may be hidden!

3. Know your USP

Think about what your unique selling point is and what makes you diverse. Then use this to your advantage. What are you an expert on? Who can relate to you? What makes you, you? Whether it’s for a job interview, finding the courage or self- belief to set up your own business, going for that promotion at work or even finding self-acceptance, knowing what makes you unique will open doors, give you direction, purpose and make you memorable to whoever you meet.

I was keen to understand what Jessica’s biggest motivator was throughout her life and career, particularly as she drew upon her upbringing not being a guarantee that she would be able to secure the life or future she aspired to have. Jessica answered that despite not having a lot financially whilst she grew up, she did have a large, diverse community around her. This gave her richness in her confidence and ability to speak to anyone about anything. Growing up and realizing that women of her background were so rare in the media industry, she was determined to use her individuality and USP, to set her apart from everyone else to share the stories of others around her. In turn this has motivated her to continue to be a voice for further diversity in the industry, beyond race and culture but in thoughts and actions too. She remains motivated in the hope that her hard work can spark inspiration for others who can relate to her and see that someone like them chased their dreams. In turn she hopes that this will provide them with courage and self-belief that they too can achieve their goals, against the odds. Throughout this masterclass I was left with positivity, inspiration and reminded of Oscar Wilde’s words, “Be yourself; everyone else is taken”. It strikes me how true these words still are today and how the power of embracing you can guide you to success.

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